It provides its members with high-quality market intelligence and trends analysis – free of charge. Our goal is to give you the insight to plan the future of your business. Candefero is also a forum for channel players to come together to discuss the burning issues affecting their businesses. Share knowledge by posting comments and responding to polls and surveys. Only people employed by authorized channel partners can join Candefero. We do not let members of the public, journalists or vendors participate.
We give you points when you join Candefero, and more for providing detail about your business and role. Each report, market database or forecast on Candefero can be “bought” using these points. You can easily earn more points by taking part in quick polls, online surveys and expert interviews, and by posting comments.
The Candefero site is constantly updated with short, analytical reports, market data and product forecasts covering areas such as: Vendors’ channel strategies, IT infrastructure, Emerging technologies and Mobility.
As with all communities, active participation will help shape the future. You can do this via:
Vendor Benchmark – rate how well your vendors are supporting your business
Distributor Benchmark – rate your distributor partners too
Quick Polls – give rapid opinions and compare how other users respond
Surveys – a few more questions than quick polls; again, see how others responded
Channel Chatter – share your opinions and discuss channel issues with others
Comments – add your remarks to share knowledge and best practice
Use the Candefero site to send strong messages to the leading vendors about what they are doing right, or wrong, for your business. Interact with Canalys analysts to help us analyze the state of the market and channels.
Vendors have access to Canalys’ industry analyst site, which is linked, live, to Candefero. We take selected information from Candefero, such as the Vendor Benchmark and the Heartbeat, and display it on canalys.com as well. Vendors can review the comments and data and post responses. Whenever a vendor response shows on Candefero, it is marked as being from a vendor rather than a channel partner.
We take careful steps to protect your privacy. We never reveal to a vendor which partner has provided what feedback, though you can opt to do so if you wish.
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